Sometimes it's not about an audience's attributes, but about the content they interacted with. maybe a brand, product or event. our keyword targeting allows you to build audiences based on keywords an audience has interacted with.
There is no how it works explanation for this product
The 1plusX data platform helped us to manage complexity, simplify our data utilisation and launch relevant data products. Today this DMP is a core element of our technology stack. CHIEF OPERATING OFFICER Admeira